Kyenie’s ‘Love Means Everything’ single has been connecting with fans since its pre release earlier this year, this due largely to the unique visuals for the project.
The spiritual yet rebellious artiste who has been recording for just over a decade has seen success for previously recorded material, including his self produced singles ‘Wings Of An Angel’ and ‘Rain’ that made it to the soundtrack for the Hit movie ‘Shottas’ staring Ky-mani Marley.
The visuals for ‘Love Means Everything’ portray a relationship between a young couple deeply in love and happy, things take a turn to tragedy when the female dies during child birth.
“The video depicts love, heartbreak and strength through tragedy. It defines love in its highest and purest form, unconditional and transcending life or death. There is a saying that it is better to have love and lost than to never have loved at all” Kyenie explained
With father’s day a few weeks away, the strong father playing a dominant role in his daughter’s life despite the death of her mother is also a strong point of interest.
“Real fathers love their kids in spite of the relationship with their mothers. Real Fathers also step up even more when the mother isn’t in the picture at all, that’s real unconditional love” Kyenieadded
The official music video; shot in various locations in Kingston and Portmore, was directed, produced and edited by Dario Magix-byART, Don Mcgregor, Crawba Genius and the D.N.A team.
The ‘Love Means Everything’ single is set for its digital international release in a matter of days and will be available of platforms such as ITunes and Spotify. Kyenie is currently working on the final tracks for his Album ‘Call Me Ky’ which is set for a summer 2016 release.