Advice & Help

How to Attract US Dollar Rentals for your Kingston Apartments

fordOne of the latest trends in the real estate market in Kingston is the short term rentals of furnished apartments with prices quoted  in US dollars.  By “short-term” we mean occupancy of a night to a month.  The trend seems to have picked up in the past year or two, as an increasing number of landlords discover what seems to be a lucrative source of rentals. Why is this happening?  Should you get in on the market?  Here are some important facts you should know about this short term rental market in Kingston.


Short Term Versus Long Term

Omar, a customer service supervisor at a Kingston bank, decided to buy his first revenue property earlier this year.  I found him  a unit in a quiet complex along the Constant Spring corridor,  one of the main thoroughfares in the heart of uptown Kingston.  Omar’s plans to do  short-term rentals instead of long term leasing after he refurbishes the unit..  As Omar and  I sat down, he recited the calculations that were playing through his head.  “With a minimum nightly rate of US$75 and a monthly occupancy of 50 percent”, he said,  “I would end up with approximately US$1125 rental income per month”, he mused.  Were Omar’s apartment to be rented on a long term basis he would fetch a maximum of US$480 per month.

After an initial investment in furniture, bed, and bath linen, Omar’s additional monthly expenses for his short term rental would include electricity, cleaning wages, and household supplies.   After expenses, he would net US$740, or US$305 more than a long term rental arrangement.

Steady Market Demand

Demand for long term rental is, and will remain high for a long time.  But the demand for short term rental is growing fast.   Non-resident Jamaicans make up a large share of this market as many of them  return home to do business, spending upward of six weeks at a time.  The short term rental owners with whom I spoke confirmed that word-of-mouth recommendations from satisfied customers have been their best advertising.  As the  city of Kingston continues to grow as a business and vacation destination, the  demand for short term  rental will continue to increase and become more lucrative.

Regulations and Customer Service

Before you consider getting into the short term rental market you should be aware of regulations regarding registration with the Jamaica Tourist Board,  requirements pertaining to the security of the premises and the amount of  public liability insurance coverage you will need.   If you are managing the operation yourself, the demand on your time may be greater than if you had long term tenants. You will need to do more frequent inspections of the property, attend to more details when guests check in and depart.

With careful planning and sound management, a short term rental business can earn attractive rental income.  However, the final decision will depend on your assessment of what will be best suited to your location, your knowledge of each market and what service you ultimately wish to provide.


About the author

Sydney Davis

Sydney Davis is the Managing Director of Sydney Davis and Associates. He is a member of the Realtors Association of Jamaica and licensed by the Real Estate Board of Jamaica as a dealer, and property manager. For almost two decades, Sydney Davis & Associates has offered sales, and property management services for residential, vacation, and strata properties in Jamaica. Our company specializes in providing our clients with investment opportunities in real estate. Through our blogs, ebooks and personal consultations, we provide expert advice about what you need to know about properties in Jamaica. Our office is located at 80 Constant Spring Road, Kingston 10, Jamaica.